Top Athletes Do It. So Should You.
Being an entrepreneur takes A LOT more than people ever expect. It takes gargantuous amounts strength, endurance, and determination. It takes discipline, a boat load of courage, and an unshakable belief in yourself. You’ve got to show up and bring your “A” game every single day.
Sounds a lot like an athlete doesn’t it? Yup. Entrepreneurs are just athletes with a business license.

Back when I was a competitive swimmer, we did a lot of cross training to work out different muscles and build other skills with the end goal to improve our swim times. We’d do things like circuit training, lift weights, run, and even play ultimate Frisbee.
Entrepreneurial Cross Conditioning:
- Physical Training: Exercise is mandatory. Just do it (seriously). Exercise is critical for tons of energy and clearing your mind. Running, roller skating, or surfing in Hawaii – as long as your getting your body moving and your heart rate up, it’s not important what type of exercise you do – just do it consistently. You’ll feel great and bring a lot more focus to your work.
- Mindset Training: Your attitude and way of thinking can hugely propel or hinder your business growth. Eighty percent of success is mindset, so get coaching, read books and attend workshops to expand and prime your mind for more possibility and achievement. When you believe it, you will see it.
- Creativity Training: Strong out of the box thinking is great for problem solving and staying innovative in your business. Creativity training can come in many forms (not just music or fine arts). It can anything that you feel passionate about and requires some creative flow – gardening, cooking, fashion, dancing, or even craft hobbies such as scrapbooking. Take time to play in creative projects that inspire you and give you energy. The inspiration, energy, and expanded thinking will carry over into your business.
By doing these consistently, you’ll be a sharper, well-rounded entrepreneur and all three of these cross conditioning exercises will greatly enhance your life. This is what we call a win-win-win!